Brand awareness advertising: YouTube, connected TV and DOOH
More people who know your name.
Search only works when people already know what to look for. Awareness campaigns put your brand in front of new audiences on the screens they watch most, and we measure the lift it brings.
Where this helps
Brands ready to grow beyond search: ecommerce brands scaling up, consumer businesses entering new regions and B2B firms building a name in their sector.
Search has plateaued
You already capture the people searching for you, and need more of them to know you exist.
A new region or market
You’re expanding and nobody there has heard of you yet.
A launch moment
A new product, rebrand or campaign that deserves to be seen at scale.
The platforms and tactics we use
YouTube
Skippable and bumper ads aimed at the audiences most like your customers.
Connected TV (CTV)
Ads on connected TVs and streaming apps through Amazon DSP, Yahoo DSP and self-serve CTV platforms.
Programmatic display and DOOH
Display and digital out-of-home screens bought through DSPs, with brand-safety controls.
Proof it worked
Brand lift studies and geo holdout tests that show what the campaign added, not just how many saw it.
Results you can check
Every number is in your monthly report, in plain English, with what we’re changing next.
- ✓Reach and frequency in your target audience
- ✓Brand lift: awareness and consideration
- ✓Branded search and direct visits during the campaign
- ✓Incremental sales from holdout tests, where budgets allow
Ready for more people who know your name?
Start with a health check, a bundle or a monthly plan. No long-term contracts, and we never take a percentage of your ad spend.
Prefer to talk it through first? Book a free 15-minute call